Three Musketeers Spam

My time finally ran out.

For a while, I had been successfully avoiding getting any spam at all in my Gmail inbox. Perhaps this was because my username isn't a necessarily common one (kilroy2004).

At some point in the past several months, I started seeing messages appearing in my Spam box, but didn't think too much of it. However - I have more recently started getting spam delivered straight to my Inbox. When this first happened, I simply ignored it and "Report Spam"ed it. Gmail seems to adapt to these pesky messages, and has gotten better at filtering them out as I teach it what I don't like. (I should also mention that I love how good a job Google does at not sticking false-positives in my Spam box, unlike some email companies I could name.)

Today, I got for the first time a piece of spam I had not expected. The first paragraph of the spam message was from The Three Musketeers! The rest of the message was spam, but someone out there was clearly trying to defeat spam filters by including this text. I marked it as spam anyway, and noticed a little bit later in the day that another Three Musketeers spam message got filtered directly to the Spam box (good job, Google).

So, here's my question... what's the point of all this spam? I get messages with garbled text, broken pictures, Three Musketeers text, text ads for Viagra, %-off deals... none of which I have signed up for, but all of which have somehow been targeted toward me. What's the point? If you want to get me to buy something, the least you could do is write a decent subject line... not something like: Re: caxyrVljIAGRA. I mean, honestly! Who's going to click on that?

I could write a much better spam message in just a few minutes:
Subject: Pharmacy Online - Buy cheap Viagra!
Body: Do you need cheap Viagra? You won't find it anywhere cheaper than our online store at ___. Plus, we offer free shipping for orders over $100! New customers get half a bottle FREE! Try us today!

In parting, I will leave you with the text of my Three Musketeers spam:

And at these words Lord de Winter passed his arm through that ofFelton, and led him out, laughing. I thought so; but we will return to my Lord Dukepresently. Andyet if we burn it, who knows whether Monsieur Cardinal has not asecret to interrogate ashes? Adieu, dear sister, till your next swoon! The soldier went out to obey the orders of his officer. I am for younot only a protector, but a friend; not only a benefactor, but afather. In one case or theother, the trial was soon over. Indeed, sir, said Milady, you must be either drunk or mad. And now, madame, try to make your peace with God, for you arejudged by men! In the morning, when they entered her chamber she was still inbed. There are here no procurators who regulatesuccessions beforehand. The Rochellais, then, had no hope but in Buckingham. In the morning at nine oclock, in the day at one oclock, andin the evening at eight. And remounting his horse, which Cahusac led to him, he salutedthem with his hand, and rode away. Inthe first place, La Rochelle appeared impregnable. He is a young, ingenuous, pure man whoseems virtuous; him there are means of destroying. That knife was for you,my lad; she would have killed you. There are here no procurators who regulatesuccessions beforehand. From whom cancome so many disgraces heaped upon her head, if not from him? Felton made a slight bow, and directed his steps toward the door.

Edit: Here's a link to where this text is in The Three Musketeers:
http://www.literature.org/authors/dumas-alexandre/the-three-musketeers/chapter-52.html